MEET THE TEAM
NAOMI NEIJSSEN
OWNER | DESIGNER | ARTIST | FULL-TIME REBEL WITH A CAUSE
As a true rebel with a cause you naturally ask yourself the question; who made my clothes? Or in my case who made, fixed & SEEFD my clothes? Well I do.
I want to make you fall in love with your clothes. So you wear them longer, repair them. Make them a part of you and transcend your story on to them. We CAN be the change, and it starts within our own wardrobes.
My BIG mission is that I want to grow the collective awareness of the negative impacts of the fast fashion industry. Changing the mindset of the consumer, to focus more on the quality over the quantity of the clothes that we buy and own. To see the love and beauty in the life of every garment. And show how simple & fun solutions can reduce your impact as a consumer.
My way of working reflects my big mission. I work with what already is instead of creating everything new. Clothing with a past becomes a canvas for art and statement. I do not only SEEF and extend the life of pre loved clothes, but also give them extra value with my art, love and attention. As a tribute to the adventures and stories they had and will make again.
My BIG wish is that I can inspire you to be happy with who you are. That you dare to express more and show more. And for you to know that your imperfections are what makes you unique and interesting. Because you have an important story to tell. So you can BE and make the positive change in the world.
My designs reflect my biggest wish for you. Because they aren’t perfect either, but pretty f#$@*ng awesome. Perfect imperfections I call them. There scars en stories visible. An invitation to be loved and seen. They ensure that you have a unique fashion piece that no one else in the world has. Just like there is no other you in the world.
ROBBIN SCHRIJVER
PHOTO SHOOT QUEEN | MODEL | VINTAGE LOVER | TRENDSETTER
The first, official SEEFD crew member to join was Robbin Schrijver. With her pink hair, personal style and anime influences, Robbin stands out from any crowd. She is our fun, smart, aesthetic-minded Photo Queen handles all things photo & model for the brand. Through her work she shares her take on modern fashion. Which seamlessly connects with our aesthetic values. Hence our amazing images!
The Kawaiibabygirl is the name of her alter ego. She has been a Hello Kitty fan since she was young. Thinking this character is so cute (kawaii) and this is where the name of her alter ego derived from. Follow her Instagram adventures below.
